The Idea Designer is, in essence, a collection of journaling prompts for anyone who is (or wants to be) selling things to other people.

I've put it all together in an interactive Notion workbook. All you need to do is fill out the form below and you'll receive a copy of the Idea Designer right to your email inbox.

The Idea Designer is best suited to people who've been in business long enough to be able to reflect on it. That may mean 3 months and it may mean 10 years. (I've been working for myself since 2014 and I still find these questions helpful to revisit every few months.)

The questions and prompts inside the Idea Designer are meant to give you a holistic, big picture view of the direction your business is headed in. 

Right now, the Idea Designer is free.

A few years ago, I developed this Idea Designer exclusively for my 1:1 clients as a way of helping them sort through their brilliant ideas and plans ahead of our work together.

I consistently hear that just answering these questions gives folks clarity and “gets the wheels spinning,” offering a sense of strategic direction.

That feels like something more people should have access to, which is why I’m so excited to now offer this to you!

Because you owe it to yourself and your business to take this thing seriously. And sometimes, the only way to get the clarity we need as founders and entrepreneurs is to take the time to sit down and reflect. 

My hope is that the Idea Designer offers you not just a set of questions, but a ritual of self-reflection — something you can come back to over and over again. This is an opportunity to detangle your good ideas and make mindful, informed decisions about what to do next.